How to Start a Business in Utah Checklist

Utah is a beautiful state to call home. It’s full of mountains that see an average of 500 inches of snowfall each year, and is home to iconic locations like the Great Salt Lake. Utah is also a great state to begin your business. It boasts a healthy workforce and relaxed regulatory environment. Its strong economy makes starting a business in Utah an easy choice.

Benefits of Opening a Business in Utah

Forbes recently ranked Utah 2nd best in the United States for business. Chances for success are high here, with 79.27% of startups in Utah making it past that tough first year.

Financial help is readily available, too. Venture capital firms like Park City Angels, SLC Angels, and Utah Angels 2 call Utah home. There’s even a directory of angel investors ready to support the next great business idea in Utah.

Utah makes it easy to do business in the state. The process is simple thanks to low fees and online systems for applications, licenses, and permits.

Types of Business Entities in Utah

When you have a great business idea, you want to hit the ground running. But have you thought about how you’re going to structure your business? How you form your business determines how you’re going to manage it. It also determines the type of taxes you’ll pay. Here are the types of business entities you can form in Utah:

How to Start a Business in Utah

Since Utah is so friendly to entrepreneurs, what’s keeping you from getting started? Here’s your checklist start a business in Utah:

Step 1: Write a business plan

Right now, you may have a million ideas racing through your head for your own business. Getting those thoughts on paper helps you see if those ideas could work. It also shows what areas you might be forgetting about, and how best to position your dream for success. Remember all those potential angel funders in Utah? They’ll want to see your business plan, too. So, take some time to create a stellar one. Conduct market research to create the most effective and actionable business plan.

Include the following elements in your business plan:

  1. Specific business description: What problem are you solving, and how? 
  2. Customer profile: Who will buy from you? Be as descriptive as possible. It helps lenders and potential partners believe in your plan.
  3. Potential pitfalls: What could go wrong? How will you prevent those issues or deal with them when they happen? 
  4. Cost accounting: What will it cost to get up and running? What about and staying up and running? Figure out your potential business expenses.
  5. Funding sources: How are you going to pay start-up costs? Will you use your personal finances? Or will you rely on small business loans? How about Grants? Utah Angel investors?  
  6. Location: Six cities in Utah rank in the top 10 nationwide for being good cities to start a business according to a recent WalletHub survey.  
  7. Growth plan: Set “SMART” Goals (Specific, Measurable, Attainable, Realistic, and Timely) for your business. Will you expand outside the state? Will you hire employees?

Need help creating a business plan for your Utah business? We put together a comprehensive library of articles and guides on business planning.

Step 2: Select a business structure

When you choose a type of business entity, do it with your specific tax situation and goals in mind. Some of the most common business structures are corporations, sole proprietorships, and limited liability companies (LLCs).

Corporations

Under the law, a corporation is its own unique entity. Corporations pay taxes once at the corporate level, and then again as personal income. This is why some people choose not to use a corporate structure, since the money gets taxed twice.

Sole Proprietorship

At the opposite end of the spectrum is a sole proprietorship. If you own a sole proprietorship, you pay taxes on the money your business earns through your personal income tax. A sole proprietor’s money only gets reported on your personal taxes. One risk to owning a sole proprietorship – if you run into legal trouble or debt, you may face losing your personal assets. As a sole proprietor, your personal assets are vulnerable to lawsuits or other claims against the company.

Limited Liability Company

A middle ground many Utah small business owners use is the limited liability company. A limited liability company, or LLC, gives you liability protection by separating your personal assets and liabilities from those of your business. The LLC business structure can help you avoid double taxation as well.

You can file for any of these business structures on the Utah.gov website. The website also gives information on permits, licenses, or business registrations you may need. If you’d rather focus on launching your business, we can help! Our registered agent services give you fast and reliable formation services so you can do what you love – creating your own business.

Still not sure what business structure to choose for your business in Utah? Get 100% certain by reading this business structure guide.

Step 3: Calculate the Cost to Do Business in Utah

If you want to have peace of mind, you need to figure out the costs of starting a business. You want to know exactly how much you need to get your business going. You’ll have several costs of doing business in Utah. These include several fixed, one-time, and ongoing costs. Here’s what we mean:

  • Fixed costs are those you pay regularly. They won’t change with small shifts in your business operations. These costs are things like the rent, attorney and accountant fees, and insurance.
  • Ongoing expenses may change as your business changes. For instance, if you sell more of a product, you’ll need to buy more of the parts it takes to create that product.
  • Finally, you have one-time costs. These are costs you pay to set your business up. This includes office furniture, machines/equipment, software, and website creation.

Get Help with Startup Costs

Not sure you’ve accounted for everything? The Small Business Administration (SBA) offers a handy checklist for calculating startup costs. You can also check out our guide to calculating your small business startup costs in Utah.

Don’t feel overwhelmed if you complete this step and realize how much it costs to start a business. Don’t panic! Remember, Utah has financial help at the ready. The state wants your business so much that they even have a workshop to teach you how to access financial assistance.

Does math overwhelm you? That is okay! We’ll walk you through business cost calculation in this guide

Step 4: Create a business name

Naming your business is a crucial decision. Your business name can grab attention or turn customers away. It depends on how understandable, distinct, and memorable the name is.

Of course, you can’t pick a business name that’s already in use. Getting sued is not a good look for your business. You can choose to form your LLC under one name and then file for a “doing business as” (DBA) name. This allows an entity to do business under an assumed name, but be legally owned by your LLC.

Even if you check the Utah business registry and find that the name is available, you’re not quite done. What if someone already has that website locked down? Check domain availability and, if no one else has taken it, register the domain name. Make sure your business name is available on the social media platforms and sign up for those, too.

Step 5: Register your Utah business and open financial accounts

Remember that structure you picked? Time to commit. To register a business in Utah, you’ll need to file formation documents with the state (if you’re forming an LLC or corporation). Now you’re official in the eyes of the state. But don’t stop there. If you formed a corporation or LLC, you need to get a federal employer identification number (EIN). Note that sole proprietors can use their social security number as their federal tax ID number. An EIN isn’t required for that business structure.

Open a business bank account

Take any registration documents and EIN paperwork you have to a bank and open a business bank account. A business bank account helps you separate your personal and business expenses into personal and business accounts. In Utah, you have small business-friendly banks where you can also apply for a business credit card.

Lastly, determine what type(s) of business insurance you need. The most common are liability insurance and workers’ compensation. Business insurance is important for protecting your new business.

Step 6: Market your Utah business

Now that you’ve formed your business, it’s time to get some customers. If your business serves the local community, sign up on Google My Business. This is the No. 1 way new customers discover businesses.

Consider having an open house or partnering with established businesses to launch your company. Join a civic group or serve at a non-profit. Relationships drive business, so spend time building yours.

Have a Strong Business Website

Your business website is also a crucial way to find new customers. To get the biggest bang for your buck, make sure it is search-engine-optimized. That means you are creating content and using keywords that people are looking for. Search engines like Google or Bing recognize when your website has authority on a topic. They can reward you with a place in the top search results.
Need help getting your business website off the ground? Use our website tool to create a beautiful website that turns leads into customers.

Take Advantage of Social Media

Remember those social media presences you snatched up? Time to put those to use. Create a social media strategy and execute it. If you don’t have time, hire a local high school or college student to help out. Be sure to pay them a fair wage for their time.

Collect Email Leads

Ask for email addresses whenever possible. Be sure to send useful information to your list on a regular basis. For instance, let’s say you’re selling candles. Email them an article about how to arrange a date night and include candles as part of the article.

Examples of Good Businesses to Start in Utah 

The economic state of Utah is strong. Half of Utah’s leading private-sector industries reported net job gains despite the COVID-19 pandemic. These include trade, transportation, utilities, construction, financial activities, and manufacturing.

The state saw declines in leisure and hospitality services. Other sectors that experienced declines are professional and business services, information, health and education services, and mining.

Top Utah Cities to Form Businesses

Salt Lake City: State capital and largest city, serving as a commercial and cultural hub. Strong in technology and biotechnology, with a vibrant startup scene. Supported by the University of Utah and excellent transportation infrastructure.

Provo: Known for its entrepreneurial spirit and young, educated population. Home to Brigham Young University, fostering a robust tech startup environment. High job growth and innovation, particularly in software and digital media.

Lehi: Central to the Silicon Slopes tech corridor, experiencing rapid growth in the tech industry. Hosts major operations of companies like Adobe, Microsoft, and Oracle. Offers a dynamic business environment with a skilled workforce and ongoing infrastructure investments.

Ogden: Proximity to the Wasatch Mountains makes it ideal for outdoor recreation industries. Focus on revitalizing downtown and attracting businesses in outdoor products. Economic development initiatives support new business ventures.

St. George: One of the fastest-growing metro areas in the country. Strong sectors include healthcare, tourism, and technology. Scenic location supports growth in the service sector due to an increasing population.

These cities offer diverse economic strengths, strategic locations, and a supportive business environment, making them suitable for a variety of business ventures in Utah.

Utah Business FAQs

  • The median household income in Utah is $10,068 higher than the national average. Utah’s median household income is $75,780.

  • A tech business is a solid fit for Utah. South Jordan has become known as the Silicon Slopes for its wealth of tech startups and skiing. Lehi is a part of that, as well. Logan has Utah State University, whose specialities in science, engineering, and research help ensure you’ll have knowledgeable workers. If you’re more into manufacturing and retail, check out the Salt Lake City suburb of Taylorsville.

  • Utah LLC fees start at $70, but there are more costs to keep in mind, including $22 for the option of reserving your business name or filing for a DBA name.

Disclaimer: The content on this page is for information purposes only and does not constitute legal, tax, or accounting advice. If you have specific questions about any of these topics, seek the counsel of a licensed professional.

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Written by Team ZenBusiness

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